The Australian Professional Leagues (APL) is a live action and digital sports entertainment business that operates, markets and commercialises the top tier professional domestic football competitions in Australia, known collectively as the A-Leagues.
Since gaining independence from Football Australia in December 2020, the APL have embarked upon an ambitious strategy to drive engagement with men’s and women’s elite football, building on football’s undisputed position as the country’s most popular participation sport.
The re-branded men’s and women’s competitions (brought under the A-Leagues brand to reflect football’s young, inclusive and forward-looking audience) are made up of the Isuzu UTE A-League Men, Liberty A-League Women, A-League Youth and the E-League. APL’s vision is to unite Australian football, establishing it as the most entertaining and popular sport by 2030.
With 12 clubs in the men’s league, and 12 from 2023-24 in the women’s competition, the APL has a stated aim to grow both competitions and create new heroes for its deepening cohort of members and supporters.